Journal

"My kid could do that"
A Normcore attitude to graphic design

“My kid could do that”, sure, but he actually didn’t. Instead, what he did was creating a visually polluted environment by either doing or requesting objects that had to “stand out” and forcefully “grab” the attention of the viewer.


Font Pairing Basics
A video tutorial

One of our collaborators Alex Slobzheninov — Designer of AgrandirObject Sans & Grafier, recently created a very nice introductory video tutorial explaining the basics of font pairing and what details to look for when matching two or more fonts in a design.

Free Font Pairing Vol. 3:
The Serifs — Sans Serifs Combinations

What is a good pairing between Serif and Sans Serif typefaces. What should you look for? What makes a great Serif to Sans Serif pairing or vice versa?

Read more to get all the answers and inspiration you need!


Variable Fonts
Introduction, How-To and
our very own Variable Font

What are variable fonts and why do they exist? For those who don't know what a variable font is, it's a font that encapsulates the entire font family, not just one style or instance.

Helvetica
Alternatives.
A Complete Guide.

Look no further because I've created what I feel is a nearly complete list of what font could be used instead of your good ol' Helvetica. In this list you'll find great alternatives that will set your designs apart while keeping that nice and clean Helvetica feel that we like so much.