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author=maubau% authorlink=https://www.maubau.ca/travailler/nope/% worktype=Branding%

libre comme l’ère

Because today's world should be a vast playground, NOPé creates clothing and accessories that let you reconnect with your true nature. You have the freedom to be who you are, wherever you are. There are no boundaries. Summer or winter, you're free as a bird.

The new identity emphasizes the free comfort of NOPé products. Clearly and directly asserting itself, this home-grown brand is rooted in functional, playful and contrasting graphic codes. It's in tune with the times: celebrating your own uniqueness while respecting that of others, making conscious choices. And NOPé is no different. Instead of doing more, she aims to do better; one gesture at a time, taking the means to honor our ideals of equity, inclusivity and sustainability. In addition to doing things by hand, we want to do them well: by respecting all the living beings with whom we forge links.

NOPé is a brand where there's no discomfort, where you can be who you are, wherever you are. Whether on a mountaintop or in the comfort of your own backyard, you think of nothing but living in the moment.

All images © of their respective owners.
Content taken from maubau

Check
these out ↓↓(Some more
Branding projects)
Check
these out ↓↓(Some more
Branding projects)